Addy Dports > Football > FIFA has spent half a million on advertising for Club World Cup
FIFA has spent half a million on advertising for Club World Cup
Chelsea beat Los Angeles FC 2-0 in the Club World Cup, and there were only about 30% of the stadium with a capacity of 70,000 people, which once again sparked heated discussions on the public. Regarding this, the competitive network claimed that box office issues not only mean that the Club World Cup may "sad" but most of the high publicity expenses invested by FIFA were wasted. It is said that the promotion of the Club World Cup is booming in the box office, FIFA has spent more than $50 million on marketing, with millions of budgets still added in the past month. They invited many internet celebrities and bloggers to promote the event, many of which had nothing to do with football. FIFA has also set up many billboards on American highways.
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